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Catch up on all the baby friendly news!

LLLNZ summarises its year in review - April 2023 to March 2024

This month we hear from Alexandra Leckie (Bug), who works for Hemisphere to improve the breastfeeding journey for whānau. Tauranga and Wellington-based Hemisphere is more than just a creative agency. For over 15 years (and two name changes), we've been supporting breastfeeding journeys across Aotearoa. Our mahi blends strategy, creativity and cultural understanding to make a real difference.

Infant nutrition is crucial for health, but New Zealand's decision to opt out of proposed joint Australia/NZ infant formula marketing standards undermines efforts to protect infant wellbeing.

This document (updated in 2024) provides advice for health practitioners on vitamin D and sun exposure in pregnancy and infancy.

The Ministry of Health has released a media statement on this topic.

It's worth a look. Find Aotearoa New Zealand under the Western Pacific Region.

The Liggins Institute has a Health Research Project Grant to develop Aotearoa Nutrition Guidelines for Preterm Babies

To provide the best start in life, businesses, companies and places of work need to be on board with breastfeeding.

The Paediatric Society of New Zealand (PSNZ), the New Zealand Breastfeeding Alliance (NZBA), and the New Zealand College of Midwives (NZCOM) have joined forces to advocate for workplace support for breastfeeding parents in honour of World Breastfeeding Week.

The first indigenous breastfeeding App, Māmā Aroha, was launched on 2 August 2021. By July 2023 the App had been downloaded nearly 15,000 times, almost entirely from Aotearoa and mostly from mobile devices (905).